Businesses benefit from free training

(30th November 2005)

Small and medium-sized businesses from across Hertfordshire have been reaping the benefits of a range of free training courses.

The series of short workshops, run by the University of Luton, at the prestigious Putteridge Bury Conference Centre and aims to help improve company competitiveness and to help meet the development needs of employees in small and medium sized businesses.

The workshops are being offered free of charge thanks to funding from the European Social Fund (ESF) in partnership with the Learning and Skills Council.

Hannah Rees from the University of Luton, said: "The workshops provide a short intensive overview of various business-related topics, as well as providing practical ideas and advice. The range of workshops have been so successful, we have already reached our targets."

Steve Shipman, who runs St Albans-based Steve Shipman Photography, attended the workshops. He said: "It broadened the way we look at our market and what we have to offer as a product. We’re responding better to customer enquiries and altering our marketing approach. The knowledge we gained from the programme has helped us to update and streamline our three websites and we have started a success folder to analyse each job, track costs incurred, marketing hits, purpose of photos, clients initial purchase and subsequent purchases."/p>

Workshops offered include: Effective teamworking, effective leadership skills, product marketing, recruitment and interview skills, effective sales and pricing for profit.

For further information, contact Hannah Rees on 01582 489042 or hannah.rees@luton.ac.uk or visit www.businessworkshops.org.uk

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